Tuesday, November 27, 2018

Mang Inasal Pork Sisig definitely a must-try!

The leading Filipino restaurant that serves the No.1 chicken inasal, Mang Inasal is the go-to place for people seeking to satisfy their craving for a truly delicious Pinoy fare.

Aside from its flagship offering of the 2-in-1 sa Laki, Nuot sa Ihaw Sarap Chicken Inasal, Mang Inasal also offers Pinoy favorites such as Pork BBQ, Palabok, Lumpiang Togue, and Halo Halo.

And since Sisig is one of the most popular Filipino dishes, Mang Inasal added it in its menu as well a few years back, to provide more choices to the restaurant’s ever-growing number of customers. The fastfood chain even improved the dish’s serving and taste throughout the years.

A homegrown fare that traces its origins in Pampanga, Sisig was first defined in a Kapampangan dictionary in 1732 as a green fruit mixed with vinegar, salt, pepper and garlic. From being just a salad, Sisig has evolved over the years into a main dish with sizzling plate and chopped meat as its defining elements.

The Mang Inasal sizzling meaty sarap Pork Sisig is made of a generous serving of flavorful, tender and juicy pork chunks with yummy crunchy chicharon and tangy white onion. Offered as one of the fastfood’s Paborito Meals (PM) for only P99, Mang Inasal Pork Sisig comes with a cup of rice, and an option to have unlimited servings of rice.

Mang Inasal Pork Sisig is perfect both as solo meal and for sharing with your family or barkada. And if you are more into seafood, there is also the Mang Inasal Bangus Sisig for you.

Probably the most scrumptious and affordable Sisig in the Philippines, Mang Inasal Pork Sisig might just be the ultimate Pinoy comfort food you are looking for. Definitely a must try!

Friday, November 23, 2018

A brilliant offer of My Diamond

This joyous season of giving, My Diamond extends a magnetizing offer of up to 50 percent discount on diamond jewelry pieces with a minimum purchase from November 15 to 29, 2018.

One can select from an impressive collection, ranging from simple diamond studs that fit into every woman’s wardrobe to wear from weekdays to weekends, a diamond eternity necklace that makes a strong but versatile fashion statement, to a delicate diamond bar bracelet that she can wear anywhere for that understated elegance.

My Diamond was established in 1998 by a graduate from the Gemological Institute of America (GIA), who used his knowledge of gemology, most especially diamonds, to build a brand with a very strong foundation. Over the years, My Diamond has established a reputation for excellent craftsmanship with its local artists who create very unique pieces for discerning clients. My Diamond’s exquisite workmanship has made it one of the country’s top jewelers.

My Diamond stores are at Ayala Center Cebu, Festival Supermall, Gateway Mall, Glorietta 4, Greenbelt 3, Lucky Chinatown Mall, Robinsons Place Manila, SM Lanang Premier Davao, SM Mall of Asia, SM Megamall, and SM Aura Premier.

Thursday, November 22, 2018

Rebisco is ready to take on the world

Legacy snack maker is bringing Filipino delights to a global market

Manila, Philippines – There’s nothing like food to make you feel at home.

For millions of Filipinos living or working all across the globe, a familiar flavor or a well-loved taste can instantly bring back fond memories and rekindle that warm, fuzzy feeling of comfort.

While most Filipino dishes can be recreated in any kitchen, some Pinoy staples require a bit more effort to find.

This is where Rebisco comes in.

The snack food giant has been doubling down on its international business, ‘invading’ key markets armed with delightful sweets and treats.

“Wherever there are Filipinos, we have a market for Rebisco products because our snacks represent a piece of home,” Rebisco President Jonathan C. Ng said. “At the same time, the shared love for food is a universal language that transcends boundaries, languages and cultures. While we bring our diverse portfolio of products to a wider market, we also want to put the Philippines on the global map as a maker of world-class snacks.”

Spreading the love for Filipino-made snacks

Rebisco has been in the export business since early 2000, with key markets including China, U.A.E., Saudi Arabia, Hong Kong, Taiwan, South Korea and Myanmar. Among their top export brands are local favorites like Ding Dong, Hansel, Fudgee Barr, Rebisco Sandwich, Doowee Donut, Cupp Keyk and Choco Mucho.

According to Rebisco International Business Group Head Jonnel Mangubat, main consumers vary per export market. “For countries such as UAE, Saudi Arabia, Canada, USA, and Taiwan the main consumers are our overseas Filipinos as these countries are top OFW and Filipino migrant destinations,” he said. “As for China, Hong Kong, South Korea, and Myanmar, we primarily cater to the mainstream aka local consumers. Thus, our products could be found in their supermarkets and wholesalers where local consumers go to.”

Winning over local snack lovers

Marketing strategy varies, depending on the market. “We localize our portfolio and promotions based on the unique consumer needs per country,” Mangubat explained. “While some distributors directly approach us due to our company’s popularity, we mainly enter new markets through participation in international trade missions and food exhibits. As soon as we see market potential and product acceptance, as indicated primarily by consistent orders, we follow through with significant investment in sales and marketing initiatives in order to maximize the business potential.”

Manufacturing is a key success factor for Rebisco’s international business. In 2015, the legacy snack maker opened its Vietnam manufacturing facility, complete with a sales and marketing force. Mangubat added, “Vietnam’s strategic location in the region makes it an ideal manufacturing hub for businesses that want to penetrate the ASEAN markets. Its free trade agreements also make the country more attractive to investors because of the fewer tariffs and restrictions.”

The Vietnam plant produces cakes, biscuits, wafer and cream paste, for domestic and top export markets like China and Myanmar. Rebisco Vietnam has also recently begun export shipments to Hong Kong and Singapore. Mangubat noted that the total operations in Vietnam have steadily doubled its sales in the past five years, with the top-selling brands including Doowee, Krim Stix and Rebisco Extreme.

More reasons to celebrate

As Rebisco celebrates its 55th anniversary this year, the homegrown manufacturer of snack time favorites sees a bright future ahead for its international business.

Ng noted, “We’re optimistic about the sustained growth of our international operations. We continue to evolve with the changing needs of the market—both locally and globally. Good food never goes out of style. Regardless of where you’re from, there’s always a good reason to sit down and enjoy a snack.”

Monday, November 19, 2018

Seafarers’ mental health take center stage at SM

Over 25% of the world’s seafarers show signs of depression, according to the International Maritime Charity Sailor’s Society. Stress, harassment, bullying, fatigue, loneliness, and isolation from family can easily impact their mental health, which makes seafaring the second-most at risk profession worldwide when it comes to suicide.

To shine light on the issue, Gregorio Oca Leadership & Development (GOLD) Foundation, in partnership with SM Global Pinoy, the Associated Marine Officers and Seamen’s Union of the Philippines (AMOSUP), and International Seafarers Welfare & Assistance Network (ISWAN), held the “Kumusta, Kabaro?” Day at the SM Mall of Asia Music Hall in Pasay City.

“Kumusta, Kabaro?” is a comprehensive mental health program launched by GOLD Foundation to raise awareness of the maritime community and the general public about the struggles seafarers face during their repeated departures from home. With the theme “The Seafarer Community for Global Mental Wellness,” the project aims to deliver hope and to promote mental wellness among Filipino Seafarers. The event was also held in celebration of World Mental Health Day and was attended by over 500 members from the maritime industry and their families.

“Ang issue ng mental health ay kailangan nating pag-tuunan. Hindi na ‘to isang bagay na kailangan natin i-deny,” (The issue on mental health needs attention and we can no longer ignore this) said Marissa Oca, chair of the Gregorio Oca Leadership & Development (GOLD) Foundation.

Atty. Noli Partido, AMOSUP Legal Department head, also pointed out that the issue on mental health is something we need to look at closely. “We need to act on the issue and come up with preventive and relevant steps to take care of our seafarers’ mental health,” Partido said.

The event consisted of various talks and inspirational messages from different maritime groups, the Department of Health (DOH), and the University of Santo Tomas (UST) Psychotrauma Clinic. It also included Zumba exercises and other wellness activities.
“SM believes that the seafarers’ mental health is a serious concern that we need to focus on. We fully support the maritime industry’s advocacy in raising awareness about the issue,” said SM Global Pinoy program director Glenn Ang.

SM Global Pinoy is the program of SM Prime Holdings that supports the welfare of Overseas Filipino Workers and their families. It aims to give back and honor OFWs and their families through exclusive services, perks and privileges in its 31 SM Global Pinoy Centers nationwide.

To know more about SM Global Pinoy, you may visit www.smglobalpinoy.com or www.facebook.com/smgpc. You may also e-mail info@smglobalpinoy.com.

Akari lights up Adamson Falcons teams’ UAAP Season 81 campaign

Adamson Baby Falcons

For the past five years, Akari has been supporting Adamson in the University Athletic Association of the Philippines (UAAP). Season 81 is no exception as Akari continues to soar with the Falcons.

Akari is once again going all out to support the Adamson Falcons in their bid for a men’s basketball championship. Since taking over the program in 2016, coach Franz Pumaren has steered the team to two consecutive Final Four appearances. This year, the Falcons are touted as strong contenders in the senior men’s basketball division.

Meanwhile, third-year American mentor Airess Padda is training the Lady Falcons to compete at a higher level. As part of their off-season build-up, the volleybelles are joining several leagues ahead of their UAAP season opening in February 2019.

For the program’s continuity, Akari has also included the high school girls’ volleyball team under its management. Early this year, the company held the Akari National High School Volleyball Championships to scout promising players and bring them in to the Adamson junior and senior volleyball programs.

After delivering the university’s first championship in the UAAP Cheer Dance Competition (CDC) last year, Adamson Pep Squad coach Jam Lorenzo and his wards are training harder than ever to defend their crown as the UAAP CDC unfolds in November.

Akari’s unwavering support to the Adamson University for the past five years is just one of the many initiatives under the brand’s youth development and sports program. The company has formalized the Akari Foundation to extend its support to the youth beyond collegiate sports. Akari recently gathered the 2018-2019 Adamson University scholars of the company. In an intimate dinner, Christopher Tiu, Akari chief executive officer, reiterated the lighting and energy company’s commitment to help enlighten the future of the Filipino youth.

“Through the Lim Liok Lim and Carter Tiu scholarships, we aim to give back via tertiary scholarship grants. The immediate family members of our employees, as well as the nearest kin of the athletes of the company-sponsored school teams are our priority. We’re also open to providing scholarship grants to indigent but deserving individuals,” Tiu said.

Friday, November 16, 2018

Filinvest City’s green urban planning—where Philippine CBD should be heading

Filinvest City ensures a highly progressive and sustainable environment for city dwellers

In the early 1990s, Andrew Gotianun Sr. saw there could be more to a grazing ground for livestock in Alabang.

His company, Filinvest, won the bid over the 244-hectare Alabang stock farm and transformed it into his vision of a complete environment conducive to meeting the demands of global businesses and enriching the lives of those working and residing in the city. With that vision, the Filinvest City masterplan—one that is sustainable, future-ready and responsive to the needs of an ever-changing metropolis—was drawn up.

Today, the 244-hectare Filinvest City embodies the ideals Andrew Gotianun Sr. set years ago.  Filinvest City is very much of the present and even as it looks forward to tomorrow, introducing key enhancements to its masterplan: green system, districting and improvements to “mega-blocks” resulting in a well-balanced live-work-play environment.

Filinvest City is currently registered to the United States Green Building Council’s (USGBC) Leadership in Energy and Environmental Design (LEED) certification—a first for the Philippines—under the Neighborhood Development plan, further proof of its commitment to build a truly progressive and sustainable CBD.

The first phase of the Filinvest City master plan enhancement is defining Filinvest City’s public domain and green spaces which includes the introduction of a green system consisting of more open spaces, parks, greenways and pocket resting areas—active and passive facilities for a more meaningfully built environment.

These include the Spectrum Linear Park, a recently-completed three-section linear park spanning almost a kilometer that dissects the city from north to south. It is a beautifully landscaped green spine along Spectrum Midway with tree-lined paths, lighted seating areas and stimulating outdoor art installations.

Also part of Phase 1 is the development of a creek side park, stretching further down from the Spectrum Linear Park to a creek, which features meandering paths with seating areas, a bridgeway, bike lanes and a viewing deck. When completed, this will be connected to the al fresco retail strip—the River Park at Festival Alabang.

Included in the pipeline of Phase 1 is the Central Park where a botanical garden, bike racks, a dome structure for events and an expansive lawn will be built. This is envisioned to be one of the major public event spaces within Filinvest City where people can either enjoy a picnic on the sprawling lawn or come together to celebrate an outdoor concert.

Filinvest City has also earmarked its megablocks—parcels of land that Filinvest is retaining that will add as the value enhancers in the city. Part of the masterplan is the maximization of Festival Alabang as the City Center with its major phase by phase expansion and the construction of a chapel near the River Park, the construction of a Convention Center which will be connected to the transport hub, and the Filinvest Axis Towers which will define the Filinvest City’s skyline.

Filinvest City’s design divides into districts, all bearing the four pillars of the City but each with its own distinct character: Northgate District which houses Northgate Cyberzone, the IT-BPO (information technology-business processing outsourcing) hub; the Civic Plaza that houses a variety of public services and institutional facilities like fire
station and healthcare establishments; Westgate,  the upscale retail and lifestyle center; the Woods, the more green campus-like and relaxed setting; the Palms District, the highest point and site of exclusive developments like Botanika Nature Residences; South Station, the transport hub; the City Center, where the Festival Alabang, the biggest regional mall, is located; and the Spectrum district as the economic core of Filinvest City and is home to prestigious businesses, as well as high net worth families and individuals. These areas are steadily being transformed into self-contained live-work-play districts.

Filinvest City takes a more prudent approach to city enhancements, proceeding at a steady and calculated pace. These developments bolster Filinvest City’s position as a world-class CBD, ultimately ensuring that land values in the area continue to rise and creating a community responsive to the needs of locators and the people living there today and tomorrow.

New line of stylish shoes for men

After decades of providing highest-quality and fashionable shoes for women, Figlia, one of the country’s leading shoe brands, finally launched its first line of stylish shoes for men – Figlia UOMO. Deriving its name from the Italian word UOMO which means man, Figlia UOMO characterizes men’s versatility, stylishness and diversity through its impeccable designs, top-notched quality and competitive pricing.

The new shoe brand marks its debut with a fashion show featuring three diverse, stylish and versatile collections: formal, semi-formal and casual. As the highlight of the event, Figlia UOMO also introduced its first brand ambassador, the ultimate heartthrob and fashion icon Piolo Pascual.

WATCH: Everyday parent-child moments that will make your heart swell with big love

Jolly Spaghetti’s newest video captures parent-child bonding na walang kasing-sarap

Alongside unconditional, parental love, nothing compares to the joy-filled smiles of children who are showered by their parents with love and affection.

In a new video that’s sure to melt your heart, Jollibee presents the small, tender moments shared by parents and their children everyday. Filled with slices of daily life that many modern Filipino parents can relate to, this new video’s sweet-sarap moments are complemented by a classic favorite that has captured the hearts of Pinoy kids of different generations: Jolly Spaghetti.

This video is filled with simple yet touching moments that will definitely make your heart feel full. It shows parents making the most of the time they spend with their children by making everyday activities such as playtime, snack time, bath time, and bedtime more fun and memorable.

“The latest Jolly Spaghetti video is our tribute to Filipino parents who tirelessly find ways to connect and bond with their children, even in the smallest ways like sharing their favorite sweet-sarap treat,” said Cathleen Capati, Jollibee AVP for Marketing – Flagship Category. “Childhood always goes by so fast and for parents, it’s important to enjoy and cherish every moment with our children.”

For decades, Jolly Spaghetti has always been a delight for Pinoy kids of all ages. A pioneering fast-food offering that perfectly captures the Filipino palate, Jolly Spaghetti boasts of a unique sweet-sarap sauce, meaty hotdog slices, and a generous sprinkling of grated cheese on top of freshly prepared noodles

“We at Jollibee hope that this video inspires parents to make even the simplest day-to-day activities, such as enjoying a common favorite like Jolly Spaghetti, a means to connect with their kids for that bonding na walang kasing-sarap,” concluded Capati.

Make each bonding moment sweet-sarap with the Jolly Spaghetti Family Pan for P199 only, good for sharing with the family! The Jolly Spaghetti Family Pan is available for dine-in, take-out, drive-thru, and delivery transactions in Jollibee stores nationwide. For more heartwarming stories and information on the Philippines’ number one fast-food brand, like Jollibee Philippines on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @Jollibee on Twitter and Instagram.


Jollibee hosted a “Sweet-Sarap Bonding Time” for parents and kids to relaunch its ongoing advocacy of giving unwavering love and spending quality time with kids during their formative years. Right before the parent and kid guests gathered to play, program host Gelli Victor chatted with parent panelists Melissa Ricks, Tina Lata, Japoy Lizardo, and Delamar Arias about their own parenting tips and experiences.

(L-R): Jollibee Philippines Brand Engagement Officer Celina Tan; Jollibee Philippines Brand Manager for Jolly Spaghetti Kat Silvoza; Jollibee Philippines AVP and Marketing Head of Flagship Category Cathleen Capati; parent panelists Melissa Ricks, Tina Lata, Japoy Lizardo, and Delamar Arias with their kids; Jollibee Philippines Assistant Brand Manager Rein Locsin; and Johnjo Paje.

Melissa Ricks with daughter Kiera Ricks

Marco Alcaraz and son Noah Alcaraz

Janine Lizardo and son Jace Lizardo

Saturday, November 10, 2018

One-of-a-kind event venue at Discovery Suites

Hangar 43 offers a 360-degree view of the Ortigas skyline.

After the success of its romantic Valentine’s Helipad Dinner and Helipad Wine-pairing BBQ Dinner earlier this year, Discovery Suites is launching Hangar 43 as the newest event venue offering a 360-degree view of the Ortigas skyline.

Located at the 43rd floor of the Discovery Suites, this unique function space will officially open for private and corporate gatherings starting November 26, 2018.

A premium helipad Christmas party package good for up to 35 persons at Hangar 43 is now offered along with Discovery Suites’ selection of packages for corporate Christmas parties and social gatherings alike. Aside from Hangar 43, more function venues located at the 41st and 42nd floors of Discovery Suites also feature great views of the city, and offer wider floor areas to accommodate bigger groups of up to 120 persons.

Moreover, 22 Prime will be hosting pop-up holiday dinners at Hangar 43 on four Saturdays of December starting December 1, 2018, offering limited seats per day. Enjoy Executive Chef Gerwin Bailon’s lavish four-course dinner with colleagues, friends, and loved ones at Hangar 43 and take in the priceless view of the city and holiday breeze.

Discovery Suites is now accepting bookings and inquiries for Christmas party packages and pop-up holiday dinners. For inquiries and reservations, call (02) 719-8888, or visit www.discoverysuites.com to drop an inquiry.

How to pull off the “no makeup” makeup look

Catriona Gray is wearing the Ever Bilena's Matte Nude Lipstick in Dolce

Looking your best natural self does not need expensive skin treatments or regular trips to the salon. The secret lies in confidence coupled with a few essential makeup products to sport the barely-there makeup look.

The country’s leading cosmetics brand, Ever Bilena, shares some useful tips and essential makeup products to keep in your makeup bag to pull off the “no makeup” makeup look:

Tip #1: Wash, rinse, moisturize

To truly achieve the all-natural makeup, forego the foundation. Instead, prep the skin by cleansing it with your preferred facial wash then exfoliate to brighten and smoothen your complexion. Finish off with a moisturizer and sunscreen so that you face is protected and fully hydrated.
Tip #2: Conceal

The trick to a healthy and fresh complexion is spot-concealing any blemishes and redness using your concealer brush. However, for dark circles, use your ring finger to pat on the concealer as it has the lightest pressure.  

Tip #3: Groom the brows and lashes

One way of opening up the eyes is by grooming the brows. This way, you only need to brush up the brow hairs using a spoolie or brow mascara and you’re good to go. Add definition to the lashes by swiping it with mascara.
Tip #4: Choose shades that are close to your skin color

For bright, wide-awake eyes, apply eye shadow that’s close to your skin tone. Your safest bet is light brown. Gently apply shadow from the lash line and blend upwards, fading as it gets closer to your brow.

For cheeks, cream blush easily gives the natural-looking glow. With a synthetic brush or your fingers, apply blush on the apples of the cheeks and blend upward toward hairline. This makeup trick instantly makes you look youthful.
Tip #5: Go for Ever Bilena’s Matte Nude Lipstick

The last step to complete the barely-there makeup look is a good nude lipstick. Luckily, Ever Bilena offers a new line of matte nude lipsticks where each stick is infused with antioxidants and moisturizer so the lips feel soft, smooth and supple despite the matte formula. Retailing at P165, it comes in six colors namely Dolce, Amore, Fia, Bellissima, Caramello and Baci. Each shade is perfect for different skin tones.

Looking your best natural self is easily achievable with the help of Ever Bilena. Products are available at any Ever Bilena counters at leading supermarkets, drugstores, convenience stores and department stores nationwide. To learn more about Ever Bilena and its products, visit Ever Bilena’s website, www.everbilena.com.ph, and Facebook page, www.facebook.com/everbilenacosmetics and Instagram https://www.instagram.com/everbilenaofficial/

Friday, November 09, 2018

The Jollibee Ube Pie you’re craving for is back!

Indulge in ube goodness once again with the much talked about dessert pie

Yes, it’s true. The instant hit dessert that made waves on social media and various sites is back and ready for your taste buds. Jollibee’s Ube Pie is back this November, and for a limited time only.

There’s no more dreaming about when you might taste its crispy golden crust together with the sweet and real ube filling. You can simply order the Jollibee Ube Pie dine-in, take-out, drive-thru, and via delivery.

“When we launched the Jollibee Ube Pie last May, the sales and the demand was so great. It was so well loved that we knew we just had to bring it back for our customers,” said Kay Segismundo, Jollibee Senior Marketing Manager for Complementary Products. “We wanted to bring back the joy to all the ube-lovers and to allow those who have yet to try this delicious dessert to join in on the delight.”

Ube, or purple yam, has been featured by no less than GQ magazine and Huffpost as the dessert flavor that’s about to rock the international scene. Its sweet taste and all-natural intense purple color is both unique and instantly enticing. Best of all, it’s healthy.

Of course Filipinos don’t need to be reminded of just how mouthwatering ube is—that’s why we’re always craving for it! Whether it’s to finish of a yummy meal or just a sweet snack to tide you over, the Jollibee Ube Pie will satisfy your appetite.

Drop by your favorite Jollibee store for the return of the Ube Pie! Your favorite Ube Pie is now available in all Jollibee stores nationwide for dine-in, take-out, drive-thru, or delivery. The Ube Pie retails for P29 for a Solo Pack and P82 for a Trio Pack.

For more information on Jollibee’s latest products and promotions, like Jollibee Philippines on Facebook or follow @Jollibee on Twitter and Instagram.

Rebisco celebrates Filipino artistry and food with the Special Edition Designer Can series

One of the most iconic fixtures in a Filipino home is the Rebisco Assorted Biscuits Tin Can — that multi-colored can of snacks that generations have always loved. Through the years, Rebisco products have become a part of Filipino tradition — a pasalubong lovingly carried to waiting family members in many homecomings; a favorite merienda fare; a much-loved snack passed around during family gatherings, big and small. A silent witness to the evolution of Filipino lifestyles, Rebisco Assorted Biscuits continues to be a Pinoy favorite, standing the test of time.

As Rebisco celebrates its 55th year anniversary, the brand collaborated with 4 local artists to create artworks specifical for the launch of the new Special Edition Designer Cans. L-R: Noric Ng, Rebisco Vice-President of Operations; Lady Luzano-Cruz, Category Manager; Roel Obemio, Artist; Migs Villanueva, Artist; Heart Evangelista, Host and Rebisco Ambassador; Lulu dela Peña, Marketing Communications Head; Chico Garcia, Host; Aris Bagtas, Artist; Joseph Bañez, Artist; Katherine Simundo, Rebisco Vice-President of Marketing

A fresh take on a Filipino classic

As it marks its 55th anniversary, Rebisco takes its humble tin can to the next level by partnering with renowned Filipino contemporary artists to create the Rebisco Special Edition Designer Cans. These works of art aim to showcase the rich history and evolution of the brand, while using the can itself as a vehicle of expression.

The growth of Rebisco parallels that of the Filipino culture. Over the past 55 years, Rebisco has grown into a formidable brand, thanks to the Filipino’s undying love and support, allowing it to grow into what it is today. As a fledgling company, Rebisco started with very simple offerings of biscuits and crackers packed into a can with images of the biscuits. Over time, the packaging evolved, soon showcasing family-themed art works as well.

By realizing that their snacks are deeply ingrained into the Filipino way of life, Rebisco celebrates its anniversary by launching their newest special edition designer tin can, which serves as a canvas on which the Filipino story is printed. These miniature versions are designed to show how Rebisco is intertwined with the Filipino story, as captured in food practices and traditions illustrated by four highly acclaimed artists. In doing so, the well-loved tin can evolves into a canvas that fulfills the brand’s vision to recognize the work and talent of Filipino artists.

Visualizing the rich local flavor

Beautifully using the tin can as the canvas through which they can capture local color are four of the country’s talented contemporary artists - Migs Villanueva, Aris Bagtas, Roel Obemio, and Joseph Banez. By collaborating with Rebisco, they aim to shine the light on Filipino artistry and culture in a tradition that Rebisco has created.

Migs Villanueva, a Palanca-awardee visual artist, uses bold pastel colors and wanderlust compositions to invite Filipinos to see their own childhood experiences in her works.  Aris Bagtas shows the Filipinos’ identity through his folk, religious and abstract works, inspiring people to create a country where family values, traits and traditions are not forgotten. Roel Obemio, a member of the famed Saturday Group,  uses storybook characters and Filipino family-oriented imagery that convey whimsy and fantasy. Joseph “Otep” Bañez, who made his own brand of Filipino Pop-Social Realism that took the market by storm, creates detailed renditions combined with playful colors and hilarious settings.

Alongside these artists, celebrity and visual artist Heart Evangelista-Escudero plus radio DJ Chico Garcia celebrated the launch as official event hosts for this prestigious event.

This project’s new masterpieces are featured on the tin can’s outer packaging. There are four sets of special edition designer cans, and inside are assorted premium biscuits, crackers, cookies and wafers – all-time favorites that people love to snack on and share. Retailing for php175.00 SRP, these are now available at leading supermarkets nationwide, namely Robinsons, Puregold, Waltermart, Rustans, and Shopwise. Starting November 15, 2018, you can also buy online via www.honestbee.ph.

The green can showcases the paintings made by Aris Bagtas

The yellow can showcases the paintings made by Joseph Bañez

The red can showcases the paintings made by Roel Obemio

The blue can showcases the paintings made by Migs Villanueva

“Every Pinoy family has a story to tell and through the years, we make these stories come to life through our products. Rebisco’s Special Edition Designer Cans support local not only through taste, but through art. We at Rebisco believe that life is a constant journey of growing and refining who we are. Thus, we find a new twist to an old product to rekindle interest for it while continuing our tradition to let the tin can serve as an art canvas that tells the stories and values of Filipino families,” said Ms. Lulu dela Peña, the Marketing Communications Head of Rebisco.

Indeed, Rebisco’s Special Edition Designer Can will once again be part of the Filipino heritage. What are you waiting for? Express your support for local by gifting your family and friends with Rebisco’s special edition designer cans, and share with them a taste of our rich Filipino culture.



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