JobStreet.com, OVP make livelihood opportunities accessible.

JobStreet.com Philippines and the Office of the Vice President (OVP) signed a memorandum of agreement (MOA), forging a partnership on the #AngatBuhay program. The partnership strengthens both parties’ resolve in making employment and livelihood opportunities more accessible to the Angat Buhay program's focus communities. Angat Buhay is the flagship anti-poverty program of Vice President Leni Robredo. (In photo, L to R): Vice Presidential Spokesperson and Head, Anti-Poverty Advocacies and Programs Unit Georgina Hernandez-Yang; Vice President of the Philippines Leni Robredo; JobStreet.com Philippines Country Marketing Manager Cielo Javier; and JobStreet.com Manager for Special Projects Christine R. Sevilla. (Seated, L to R): Undersecretary Philip Dy and JobStreet.com Country Manager Philip Gioca.      

Toni Gonzaga and Baby Seve #ChoosePampers for Less Lawlaw Go Galaw Mornings

There are some things you just can’t learn by reading a book. When it comes to having a baby, you won’t really know what to expect until you’re actually deep into the trenches of motherhood.

While some days tend to get pretty overwhelming, it’s important for moms to know that they are not alone. During Toni’s launch as Pampers endorser on January 27 at the Grand Baby Fair held in SM Megamall, award winning, multi talented artist and first-time mommy, Toni Gonzaga shared that when she and husband Paul Soriano found out they were expecting their first baby, they were both extremely overwhelmed. “We were very excited but also a bit worried coming into parenthood for the first time. Like many first-time moms, I am constantly questioning if my choices are meeting all of his needs.” she shares.

Since babies are not able to say what they want in their earlier stages, moms are most concerned about providing only the best choices for their kids.  For Toni, it was particulary important to be more careful and discerning when it comes to choosing the right diaper. “Diapers are a baby’s first clothes, and something they wear throughout the whole day. I want Seve to be as comfortable as possible—which is why choosing the right diaper was so important to me. In fact, I can honestly say that choosing the right diaper was one of the best things I did for him. At first, I thought all diapers were the same but now that I’ve seen Pampers’ technology, I’m so glad I made the right choice!”

The most common complaint moms have when it comes to this everyday baby essential is its tendency to sag. Sagging is caused by wetness accumulating in just one spot of the diaper. For most moms, a lawlaw diaper means parents have to worry about wetness and leaks, as well as change the diaper more often. More importantly, a lawlaw diaper also means that babies’ movement is restrained and can be uncomfortable. And freedom of movement is critical in the development of gross motor skills like crawling and walking.

Choosing Pampers, Toni learned that not all diapers are built equal. The new Pampers Baby Dry, with its magic gel channels, is able to absorb wetness evenly and distribute it throughout the whole diaper. This technology still offers Pampers overnight dryness but makes the diaper thinner and drier, putting an end to lawlaw – so babies are ready to go galaw as soon as they wake up in the morning!

Pampers Philippines has announced that they will be releasing this new and improved Baby Dry in the coming months. Akhil Meshram, Pampers Philippines Brand Manager says “At Pampers, we aim to bring the best possible products to you and your baby. We will be upgrading our products to solve mom’s biggest diaper frustration – lawlaw. Our diapers will be even drier and faster absorbing, providing better value for our moms. This also means a better fit and more freedom of movement for babies. We are excited to be working with Toni Gonzaga because, like us, she believes that babies deserve the best care available.”

Though the choices for your babies can become overwhelming, overcoming this challenge starts by knowing that as a mom, you have options. You don’t have to do one thing just because everyone says so. “The best advise I got came from my mother,” Toni adds. “She said that every baby is different. Me and my baby will have a system of our own,” Toni explains. “It’s very important that moms do their own research! I was lucky that for one of the most important things for Seve, his diapers, I got it right!”

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About Pampers®
For more than 50 years, parents have trusted Pampers to care for their babies. Pampers is a part of The Procter & Gamble Company and is the #1-selling diaper worldwide. Every day, more than 25 million babies in 100 countries around the world wear Pampers. Pampers offers a complete range of diapers, wipes and training pants designed to provide protection and comfort for every stage of baby’s development. Visit www.pampers.com to learn more about Pampers products, and find ideas and information to help your baby get the most out of love, sleep and play.

#ExploreTheWorldofMakeup

The Glamcon MNL community celebrates beauty made even better through the power of makeup. Makeup and beauty enthusiasts are all invited to attend the biggest beauty party of 2018, Glamcon MNL 2018 to be held at the SMX Convention Center Aura on January 21, 2018.

#ExploreTheWorldofMakeup

We all know that beauty is found within, but a little lipstick and a swipe of mascara never hurt anyone!

Despite the many advances of society, wearing makeup remain as something a person turns to when trying to hide their imperfections. Though this is a big part of the reason why people wear makeup, we must also remember that makeup is used to bring out our best assets!

Glamcon MNL believes that there is no shame in putting on makeup. It is an art and a form of expression of one’s creativity. Anyone rocking a sharp wing liner or a natural looking drunk blush is just as beautiful as their barefaced self.

Moreover, Glamcon MNL wants to remind every Filipina —and Filipino, that there are no rules in wearing makeup, so feel free to explore and experiment with colors, shapes, and contour shades.

It does not matter whether you prefer a no-makeup makeup look or a full-on glam wear your look loud and proud!

The Makeup Lounge

Styluxe Salon and Paintbox Artistry have partnered with Glamcon MNL 2018 to give premium ticket holders a real treat: free hair and makeup makeover! Our premium makeup lounge is a haven of transformation for Queen and Diva ticket holders, Glamcon goers who want to look their best at Manila’s biggest beauty party!

The #GlamGala Stage

Aside from the opportunity to interact with the biggest and brightest stars of the beauty industry, Glamcon goers are in for a treat all thanks to the makeup gurus strut their stuff on the Glam Gala stage!

Learn about building your very own makeup kit from Ana Victorino in her Makeup 101 talk.

Jessica Godinez, together with Ciracle will be making sure that Glamcon goers know how to take good care of their skin during the Daily Skincare Routine segment.

Raiza Contawi will be combining fashion and makeup as she teaches us how to use makeup to complement our clothes in the Color Wheel segment.

Micah Munoz, Ronan Domingo, James Burn and a few more of our favorite boy friends, together with Cosrx, are going to lead the Men’s Skincare segment.

Plump.ph Stacy and Dana Guttierez will show us that beauty knows no shape or size during their panel talk, Beauty on Our Terms.

Ning Tadena will be teaching Glamcon goers life hacks into becoming the best they can in Mindset Makeover: Unlock the Diva.

Isha Borromeo, Joyce Sola, Bing Castro, Kristine Roces, Kris Lumagui, and Nina Rayos will be leading the Power of Makeup panel talk.

Host Say Tioco will make sure that the fun never stops through games in between each segment.

Riot Logic, Bea Lorenzo, Leanne and Naara, Coeli, Haru and Ysanygo will also be present to serenade Glamcon goers.

#GlamSchool

Glamcon goers are set to learn from the best as the Glam Gurus teach them some of their very own tips and tricks in glamming it up with makeup. The #GlamSchool is specially created to serve as a one-day makeup boot camp for everyone who wants to amp up their makeup game.

Ning Tadena will be showing everyone how to achieve that natural looking no-makeup look every girl needs to learn in the Bare Necessities segment.

Experience the magic of contour and highlight with Paintbox Artistry at the Makeup Plus segment.

Show off your proud morena skin in the Bronzed Babe tutorial with Paprika Cosmetics.

Learn all the eye makeup essentials from brows, to eyeliner, to blending your eyeshadow in the All About Eyes segment with Michelle Dy.

Stand out from the crowd with Hollywood Starlet makeup tutorial again with Paintbox Artistry. Show of your sexy side with the Valentine Vixen tutorial and strut your glam self with the Boss Lady tutorial to be led by Anne Clutz.

Did anyone say makeup and beauty goodies?

Glamcon MNL 2018 goers won’t be leaving the gathering empty handed as leading makeup, skin, hair, and nail care brands join Manila’s biggest beauty party.

Get top-notch makeovers from Styluxe Salon & Makeup Studio. Add more colors to your look with Paprika Cosmetics’ beautiful eye shadows. Salon Vitales hair and makeup experts are going to make sure everyone is looking glam. While local skin care brand iWhite is sure to bring the best skincare products for the beautiful Filipina skin.

EssLiv will make sure that Glamcon MNL goers get only the best skincare products by bringing one of Korea’s top skin care brand, Ciracle. Makeup Revolution will also make sure that our makeup looks are a hundred percent on point.

VMV Hypoallergenics is going to bring high-quality skincare products for all skin types. Meanwhile, the Skincare Curator will be bringing Cosrx and Neogen to the (makeup) table.

Colourette Cosmetics will be showering participants with their fabulous lipstick shades. Inglot will also be making sure that attendees go home with something that would make them look on point on other special days after Glamcon.

Maxicare founder wins Entrepreneurship Award at the 38th Agora Awards

(From L-R) Mr. Jay Bengzon (representing Dr. Alfredo Bengzon of Medical City) Past Agora Awardee for Large Entrepreneurship, Category Head for Entrepreneurship -Large Scale Faye Arellano- Martinez, 2017 PMA President Arlene Padua-Martinez, Dr. Roberto Macasaet Sr., together with his son and Maxicare Chairman of the Board, Mr. Roberto Macasaet Jr., and Philippine Marketing Association's representatives, and Agora Director Amrei Dizon.

Dr. Roberto Macasaet Sr., Maxicare Healthcare Corporation’s Founder and Chairman Emeritus, has been awarded with the Outstanding Achievement in Entrepreneurship (Large Scale) at the recently concluded Philippine Marketing Association’s 38th Agora Awards. The awards night was held at the Maynila Ballroom of the Manila Hotel last November 9, 2017.

Now on its 38th year, the Agora Awards recognize individuals who have demonstrated excellence in the field of marketing in the Philippines. They have been running since 1979, and have been held by the Philippine Marketing Association, who aims to promote the science and ethics of the marketing profession, and uphold corporate social responsibility and corporate citizenship.

Dr. Macasaet has been instrumental in shaping the way the Philippine healthcare industry does business today, through his founding of one of the first Health Maintenance Organizations in the country. He is responsible for introducing healthcare services that have allowed for more flexible options for Filipinos of all income levels and employment. His achievement is truly worthy of recognition, not only showing exemplary business prowess but also a genuine love and concern for the Filipino people’s welfare.

He is also a medical professional by trade, having received his medical degree from the University of the Philippines, and having trained at Fordham University in General Surgery, Urology, and Pathology. He was head of Makati Medical Center’s Department of Urology for three decades, and is currently a member of that hospital’s Advisory Committee. He also serves as chairman of Associated Medical and Clinical Services, and was previously chairman of Fil Hispano Ceramics, Inc.

When Dr. Macasaet founded Maxicare in 1987, the HMO industry was practically nonexistent. Today, it has evolved into the leading HMO in the country, and has the widest network of providers with over 1,000 partner hospitals and clinics, and over 56,000 affiliated physicians nationwide.

Under his guidance and business acumen, Maxicare has introduced such innovative products and services such as: the Maxicare Multifunction Card, the only HMO membership card that also serves as a lifestyle privilege card and EMV-enabled cash card; the EReady and MyMaxicare Lite, the very first prepaid healthcards in the industry; and the 24/7 TeleConsult Service, allowing Maxicare members to contact a doctor anytime, anywhere, without incurring deductions on their benefit limits.

Dr. Macasaet joins prestigious names from different industries such as William Tiu-Lim, CEO of Mega Global Corp, and Dr. Alfredo Bengzon, President and CEO of The Medical City, both of whom previously won the award.

Keeping it simple with Citi Simplicity+ Card

Citi Simplicity+ offers 10% back on interest charges for on-time payments, no annual fee,
no late payment fees and no overlimit fees.

Citi Philippines recently launched its newest credit card product, dubbed Citi Simplicity+, which is touted as an industry first for the country – offering no annual fee, no late payment fees, and no overlimit fees, as well as 10% back on interest charges for on-time payments. The introduction of Citi Simplicity+ responds to the needs of consumers for a card that’s well-suited for busy lifestyles, by providing a remarkable customer experience that’s simple and convenient.

Citi Philippines CEO Aftab Ahmed said, “Citi Simplicity+ is an example of Citi’s commitment to putting our clients’ interests first while creating economic value.  With Simplicity+, we simplify the client experience and make it more convenient and beneficial for our clients to undertake everyday purchases and transactions.”  

Other benefits available to Citi Simplicity+ cardholders include Citi PayLite for easy installment purchases, Click for Cash for emergency cash loans, Citi One Bill for hassle-free auto-debit payments, and a world of special privileges on shopping, travel, and dining.

Says David Stoughton, head of Credit Payment Products at Citi Philippines:
“With a growing urban population in the Philippines where people are living in a much more fast-paced environment, Citi Simplicity+ offers  consumers peace of mind with its simplified terms and conditions, no annual fee, no late fees, and no overlimit fees. This is extremely convenient for people who are constantly on the go, managing multiple tasks and schedules. Through Citi Simplicity+, we are also showing our appreciation to those who pay on time by giving them 10% back on interest charges.”

The Citi Simplicity brand has been rolled out previously in the US, Australia, UAE, Poland, Indonesia, Malaysia, and Thailand.

To apply for the Citi Simplicity+ Card, please visit https://www.citibank.com.ph/simplicity

Tsinelas to Superheroes: The Elmer Padilla Story

The artist shares the secret ingredient for his quality work.

From salt-powered lamps to the legendary karaoke machine, stories of Filipino ingenuity and creativity have always inspired us, as well as people all over the world. Now, we take a look at the latest among our countrymen to be recognized on the international stage for his brilliance.

Last September, Elmer Padilla made headlines when his handmade action figures, made of recycled tsinelas, were posted on Facebook. He has since made an appearance on Kapuso Mo, Jessica Soho, and his work was even handed to Thor: Ragnarok actors Chris Hemsworth and Mark Ruffalo, who praised Elmer’s depictions of their characters.

Elmer has always loved action figures, though he could never really afford them as a child. He turned to his creativity at a young age so that he could make his own. “Nine years old po ako noong magstart ako sa paggawa. Hindi pa po character ang mga ginagawa ko noon. Bangka-bangka lang po gamit ang mga tsinelas na sira hanggang sa nakakabuo na ako ng mga robot sa sarili kong imahinasyon. Hanggang sa nahilig ako sa mga action figures sa movie. Sinubukan ko na po gumaya ng mga action figures. (I was nine years old when I started making these. At the time, I didn’t make characters. I just made boats out of broken flip-flops until I was able to make robots of my own imagination. Then, I began taking an interest in action figures from movies. At that point, I tried imitating action figures.),” he said.

Originally hailing from Samar, Elmer, his wife, and two daughters recently moved to Imus, Cavite to try and fulfill his dream of making and selling action figures. It was here that he was discovered selling his tsinelas action figures on the streets, and from there, his fame skyrocketed.

Today, Elmer receives guidance from Jerry Santos, a toymaker who makes life-sized statues for his store, Jerry’s Life-Size Statues and Collectibles. Orders for his work have piled up so much, he can barely keep up with demand. “Actually, sa isang araw, nakakatanggap kami ng 70 orders. Yung iba hindi na niya nasasagot sa social media dahil nga medyo busy na rin talaga. Akala nila suplado si Elmer pero talagang marami lang talagang dating ng order. (Actually, in a single day, we can receive up to 70 orders. He can’t respond to the others on social media because he’s really busy. They think Elmer is being snobbish, but really, there are just so many orders coming in.),” Jerry Santos said.

Elmer’s primary expense in making his action figures has been the purchase of MIGHTY BOND. Sometimes, when he runs out of money, he’d just buy ordinary shoe glue, but this lowers the quality of his work. “Kapag ordinaryong shoe glue lang talaga, madaling matanggal ang dikit kapag natutuyo na. Kapag MIGHTY BOND ang gamit ko, mabilis dumikit at matibay kahit na yung sa mga parte pa ng action figures na mahirap dumikit gaya nung mga wires at plastic. (When I use just ordinary shoe glue, the stickiness easily fades when it dries. When I use MIGHTY BOND, it sticks quickly and it stays sturdy, even with the parts of the action figures that are hard to glue like wires and plastic.),” he said.

Right now, Elmer’s income from his craft remains a little slow, as it’s just him working on fulfilling the orders. Already, though, he’s being courted by international flip-flop brands hoping to become his supplier. And in the coming days, he’s going to personally hand action figures to President Duterte and President Trump, during the ASEAN Summit.

In spite of rising fame and fortune, Elmer’s dreams remain squarely grounded at home. He wants to be able to buy a house for his family, and buy whatever they need. With all the hard work he puts in for his family, he truly is as good as the superheroes he depicts.

It’s a #Lucky2018 with Edu, Luis, and the new Shakey’s meal deal

How do you ensure good luck in 2018? It's simple - surround yourself with family and good friends, spread good vibes, and gather around a heart-warming meal with the people you love spending time with.

This is exactly what father and son Edu and Luis Manzano intend to do this year. Luis has been part of the Shakey’s family since last year and has been renewed to be joined by his father, Edu. Both are known for their playful nature and are mostly followed on social media for their hilarious videos and posts.

They appear in the newest advertisement where Edu is dressed in polka dots from head-to-toe, while Luis debunks this popular belief and shows his dad how to truly get lucky this New Year – by availing Shakey’s hottest 2018 Meal Deal.

Shakey’s president and chief executive officer Vicente Gregorio is very enthusiastic about their new tandem. “Edu and Luis embody the brand in every way, which is why we are excited to welcome them into the Shakey’s family this 2018,” he said. “Guests will surely be lucky with this meal deal, since Shakey’s is centered on exceeding their expectations. Each year, it has become a tradition for Shakey’s to offer something more fun and family-friendly with our meal deals, and this 2018 is no different as we present the 2018 Meal Deal,” he added.

With these savings, guests are indeed lucky with Shakey’s 2018 Meal Deal! Get two large Thin Crust pizzas, two platters of pasta, ten pieces of Chicken ‘n’ Mojos, ten pieces Mozzarella sticks, a platter of salad, and two pitchers of iced tea. And this year, there’s the new addition to their pasta choices – Bacon & Cheese Fusilli Pasta, a delicious creamy blend of parmesan, mozzarella and cheddar, plus crispy bacon bits baked with fusilli pasta! On top of all the fun, you also get a free SuperCard! Experience the full #Lucky2018 by Shakey’s with this sweet deal only for P2,018.

“Since way back, Shakey’s has always been a staple whenever there are family get-togethers and whatnot. I’m really glad and honored to be a part of the Shakey’s family,” said Edu.

For Luis, it is a win-win situation. “I am a big fan of the brand. I tweet about it and constantly order pizza when I’m home or at work,” he said. “Aside from that, I get to work with my dad, which makes it a lot more special,” he added.

Whether it be bonding time with the family, hanging out with the entire barkada, or just simply spending some alone time, you can always count on Shakey’s to give you a great experience.

Now you know how to achieve a #Lucky2018! Spend time with your loved ones, and make it more special by availing Shakey’s 2018 Meal Deal. You will never go wrong.

To learn more about the 2018 Meal Deal, visit their website www.shakeyspizza.ph, their official Facebook page www.facebook.com/ShakeysPH/ and Instagram page www.instagram.com/shakeysph.

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