Friday, March 31, 2017

LBC is Among Reader's Digest's Trusted Brands


Reader’s Digest (RD), one of the longest-running and most read print publications in the world, has named LBC as one of its’ recipients of the Reader’s Digest Trusted Brands 2017 Awards during an exclusive ceremony held recently at the Marco Polo Hotel in Ortigas, Pasig City.

LBC Express was bestowed a platinum award for airfreight/courier category and gold award for their remittance segment.

This is the first time that RDTB recognized the remittance business (along with five others categories) to reflect the changes in the market and to show that these industries have made considerable impact on the buying habits of consumers.

LBC’s Chief Marketing Officer Javier Mantecon enthused, “We are humbled to be recognized at this year’s Reader’s Digest Trusted Brands Awards. More than the prestige, what we hold of greater value is the confidence given to us by the Filipino people. With this achievement, we are all the more inspired to provide the best service so our customers can continue to send love and happiness from across the miles.”

Now on its 19th year, Reader’s Digest has been surveying consumers in major markets across Asia such as the Philippines, to ask them about the brands they believe and expect to provide premium value and exceptional service. These respondents are composed of Reader's Digest subscribers and random consumers.

LBC is the Philippines’ market leader in retail and corporate courier & cargo, money remittance, and logistics services. With a growing network of over 6,400 branches, hubs & warehouses, partners, and agents in over 30 countries, LBC is committed to moving lives, businesses, and communities and delivering smiles around the world. Listed in the Philippine Stock Exchange through LBC Express Holdings, Inc., LBC aims to deliver value to all of its stakeholders, as it has for over 60 years.  Founded in 1945 as a brokerage and air cargo agent, LBC pioneered time-sensitive cargo delivery and 24-hour door-to-door delivery in the Philippines. Today, it is the most trusted logistics brand of the Global Filipino. LBC can move it for you: visit www.LBCexpress.com, or call telephone +632 8585 999 (Metro Manila), 1 800 10 8585 999 (Provincial), +632 9086 522 (Solutions) and follow LBCExpress (Facebook and Twitter).


LBC receives twin honors at the Reader’s Digest’s Trusted Brands Awards 2017. They received a platinum award for Air Freight/ Cargo category while a gold award was given for their remittance segment. Receiving the awards for LBC are (from L-R) Jesus Venice Arias, Vice President for Philippine Operations; Karen Alcazar, Senior Manager for Philippine Operations; Darlene V. Dollente, Senior Marketing Manager; Therese Ezra Castrojas, Brand Marketing and Communications Manager;

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